Pantone Pops

I was awarded a Gold ADDY in the student division for Collateral Material in Stationary Packaging. The inspiration for this project was presented in my packaging design class while in school. We were instructed to create a product that a reputable brand would never create, think of the opposite of what a company would provide. (Colgate would never sell candy, but what if they did?) By assigning flavors with corresponding Pantone colors, and keeping the Pantone brand standards strong, came Pantone Pops.

Programs Used: Illustrator & Photoshop.